Canada Dataset

It's not hard to see why email is the top communication medium, preferred by more than three-quarters of B2B buyers.

Despite their busy schedules and varying priorities, emails allow buyers to manage their time effectively by responding as needed.

Emails are also easily accessible from any ...

They deliver messages or offers without disrupting visitors' browsing experience. They are useful for providing subtle calls to action or highlighting relevant content without bothering visitors.

Sticky Bar Popup
Sticky bars are pop-ups that remain fixed at the top or bottom of the screen as the ...

The e-commerce industry is highly saturated, so invest in strategies that can give you a competitive advantage. One of these strategies is email marketing. Here are reasons why you should consider email marketing:

1. Increases brand awareness
Email marketing creates a way for your audience to learn ...

Show related products and wishlist items in abandoned cart emails
Maybe your potential customer found a product they liked, but it wasn't quite right. You've had that experience before, so you can probably relate to the consumer.

Adding related products and highlighting wishlist items can help your ...

Internal linking is your ally when it comes to converting blog traffic.

By strategically linking to other relevant posts on your website, you can boost your blog's overall authority and increase conversions.

Here are a few ways to do it:

Include calls to action in your post : A CTA is a call to ...

It's friendly, engaging, and respectful. It's the best way to reach customers who might otherwise fall out of touch.

8. Figure out exactly how your email campaign fits into your marketing efforts
Drop email campaigns don’t exist in a vacuum. As we mentioned above, you want to redirect traffic ...

email campaign examples
Learning from great email marketing campaign examples will make you a better marketer, no matter your industry . You also know what you don't want to do. Maybe it's not right for your brand , or you can improve on what others are already doing.

The thing is, no one format ...

Email harvesting tools help you capture email addresses from your website or social media. According to the previously cited Statista report, 58% of businesses use these tools with automation because they generate up to 30x more revenue per person than regular email campaigns.

To help you take ...

Consider using a tool like Buffer to schedule your tweets in advance. This will save you from constantly visiting Twitter to add links and other content to your account.

Tweet about your content.

Tweeting about your content can increase its readership. Use compelling headlines and hashtags to make ...

Such a simple yet compelling message encourages shoppers to refrain from abandoning their carts and placing an order.

In this copy, MCM included a clear image of the abandoned product, a striking call to action (CTA), and other offers to motivate customers. All of this, along with a compelling ...