With this new strategy, the DIY company hopes to increase sales from new and returning users. This will be achieved by increasing visibility, reach and quality traffic to its website , brought by new affiliates. And to achieve this goal, they also offer attractive features for them .
The French store is thus making its catalogue of over 180,000 products available to affiliates , as a basis for more diverse content. This also allows affiliates to generate interaction flow based on a theme that is more than common for many: the home. Leroy Merlin offers a 6% sales commission , with the possibility of opting for higher incentives based on the performance and quality of the collaboration.
As explained by the company, the Leroy Merlin affiliate hungary business email database program is aimed at a wide range of media: from media outlets to influencers, bloggers and forums. “We are looking for partnerships that allow us to reach our target audience and contextualize our products and services. To do this, we are open to evaluating all types of promotions except PPC promotions and discount codes.” Accepted formats include cashback, upon prior request.
For several years, Leroy Merlin has been constantly growing and making changes to improve and consolidate its service, as in the case of its merger with AKI, another company in this branch, which began in 2018 and was completed this past 2020. This alliance seeks to consolidate its position in the home improvement sector for the future, with an emphasis on providing an experience tailored to the needs of the buyer.