Video formats in contextual and targeted advertising

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Video occupies a significant place among advertising formats in Yandex Direct . Video ads are used in media and performance campaigns and are shown only in YAN , or more precisely, its division - Yandex Video Network. These are Yandex video services and partner sites, including Internet resources of federal TV channels and online cinemas.

You can create and upload videos for commercials bahamas phone number material yourself or use Yandex's free video constructor. A link to it will appear in the "Video" block when creating or editing an advertising campaign.

The service has video templates of different lengths and themes. You can also create an MP4 video from uploaded images and videos, add an action button, subtitles, a logo, and a packshot (a picture that will be shown to the user for a few seconds after watching the commercial).
Videos can be generated using neural networks. Here are one and two selections of services where you will surely find a useful tool.
Media video advertising in Yandex.Direct

A media campaign is needed to reach a large number of target users, increase brand awareness, inform about promotions and special offers. It is also useful when introducing a new product to the market.