A/B Testing: Test different elements of your emails to optimize their performance and get better results.
Contact Management: Organize and manage your contact lists, including segmentation and personalization options.
Analytics and reporting: Track key metrics like open rates, click-through rates, and conversions to measure campaign effectiveness.
Zoho Suite Integration: Seamlessly integrates with other Zoho applications, such as CRM, SalesIQ and Social Media, for a unified marketing solution.
SMS Marketing: Send SMS campaigns to your contacts to reach targeted goals and get immediate engagement.
Advantages
Complete Feature Set: It offers a wide range of features, including email automation, A/B testing, and contact management.
Intuitive Interface: The drag-and-drop email builder and intuitive navigation make it easy to use for users of all skill levels.
Zoho Suite Integration: Seamlessly integrates with other Zoho applications, providing a unified marketing solution.
Excellent Customer Support: Provides responsive and helpful customer support to help users meet their needs.
Disadvantages
Steeper learning curve: Some advanced features may require a steeper learning curve.
Limited Customization Options: While the drag-and-drop builder offers flexibility, there may be cell phone database limitations in terms of advanced customization options for very complex email designs.
Prices
Below are the prices (billed annually) for the different packages offered by Zoho Campaigns based on 500 contacts. Prices change as the number of contacts increases.
While this guide will look at the seven best HubSpot alternatives on the market, each of which offers something unique to the user, it’s critical that business owners, marketers, and agencies think about their email marketing goals, budget, and the tools they need to grow so they can make an informed decision.