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Providing a list of links, where she would still have to search and read the directions, could be frustrating.Knowledge graph with google maps another example is searching for movie times. So that the user does not need to visit every movie theater in the city, google licenses the information from these sites and offers all the times already on the serp.

When possible, there is also a link to buy tickets.Knowledge architect data graph with movie timesin addition to these examples, there are a multitude of queries that activate google's quick responses. And the search engine is increasingly improving the algorithm to understand users' searches and deliver useful answers to them. What were the main updates to google's algorithm? Throughout its history, google has improved its algorithm, always keeping an eye on its purpose: improving the user experience.

. This is why robots change so much — and the seo market needs to pay attention. The algorithm becomes increasingly complex and demanding. If before it was easy to bypass the search engine's guidelines, today it already has technology intelligent enough to eliminate pages that adopt malicious practices.