Impulsive buying behavior Customers place orders based on trends or are influenced by marketing campaigns that use the FOMO (Fear of Missing Out) effect without carefully considering their actual needs. 2. revenue With each returned order, businesses not only lose shipping costs but also face the risk of increased inventory, affecting capital turnover.
Increased operating costs Returning orders means businesses have to deal with many related procedures such as receiving goods back, checking quality and redistributing. Damaged brand reputation High return rates can reduce customer trust, causing them to choose a competitor for their next purchase.
Impact on carrier relationships If return greece telegram data rates are too high, carrier partners may increase service fees or tighten cooperation requirements. 3. How to reduce return orders? A. in product descriptions Ensure product information is detailed, clear and accurate in terms of size, color and material.
Use real images instead of heavily edited images. Product videos are a useful tool to help customers visualize more clearly. Ensure product quality as committed Strict quality control before delivery to avoid product defects, thereby reducing return reasons.