The first step of creating a partnership is finding a partner. This is perhaps the most important part of creating a productive partnership, as it will set the tone for any future action taken. Be sure to contact only companies that have products or services that will work well with what you are currently selling. A company selling power tools may not want to partner with a company selling crafts, but working with a landscaping service may be a productive partnerships.
It’s also important to only work with companies that have a favorable public opinion – working with a business that has a bad reputation can cause far more harm than good, making it brazil phone number list a risk not worth taking. In addition, the company should have had successful partnerships in the past, which will indicate that a future partnership may succeed as well.
Once a list of potential partners has been created, it’s necessary to contact them and professional pitch the idea of starting a collaboration together. Reach out using social media or email, and be prepared for any response. Many companies are not interested in a partnership, and others will be hesitant to agree. Be sure to present your ideas clearly, and make it clear that the partnership will be beneficial to both parties. With any luck, a professional presentation will result in a partnership.
After a partner has been found, it’s time to generate campaign ideas. This includes the creation of co-marketing ideas that will allow both companies to benefit from the partnership. Create campaign ideas that take advantage of each company’s resources in order to reach a larger audience. If one company has a bustling social media presence, include that as part of the marketing campaign; another idea is to take advantage of combined email lists, and use each other’s email newsletters to cross-promote. The ideas are limitless, and a good co-marketing idea will determine how successful the partnership will be.