Each season requires its own seasonal merchandising capacities and techniques. This is obvious from stepping into any retail store as the seasonal cycle is in process. The seasonal merchandising cycle across the globe tends to look something like this:
January – New Year Sales
February – Valentine’s Day Sales
March/April – Easter Weekend Sales
June/July – Summer Sales
September – Back belgium phone number list To School Sales
October – Halloween Sales
November – Thanksgiving Sales
December – Christmas Sales
We know that these events will reappear each year, so this gives us a great opportunity as eCommerce stores to make the most of these lucrative opportunities. Let’s take a look at 5 tips to make the most of your seasonal merchandising strategy.
Plan Ahead
Since we all know what these seasons and holidays will look like, there is plenty of time to plan your merchandising strategy. This time should not be put to waste. The more time there is, the more opportunity you have for covering all bases.