Bertbert is a recent algorithm update

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From then on, the algorithm became more intelligent in understanding human language.Google hummingbirdsource: google search co-occurrencesco-occurrences are terms that usually appear with the keyword simultaneously. They are also considered by google to understand the meanings of the content and strengthen the page on that topic. Co-occurrences semantic terms in content (lsi keywords)lsi (latent semantic indexing) is the indexing concept that considers synonyms, variations, co-occurrences and terms related to the keyword to understand the meanings of the text.

With hummingbird, you no longer need to worry so much about bulgaria whatsapp data repeating keywords, but rather about their semantic field. Semantic terms in tags, images, and urlskeyword semantics can also be explored in code tags, image optimization, and urls to strengthen google's understanding of page content.

that enhances natural language processing with artificial intelligence. Now, google understands not just semantics, but the entire complexity of human language used in content and searches. Search intentsince google understands human language, your content no longer needs to focus on keyword matching.