A personalized website analysis and

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This way, it will be easier for you to define all the web marketing activities to build customer loyalty and increase the probability of purchasing thanks to the main digital cross-selling and up-selling techniques.

Organic sessions
It is impossible to proceed with the list of the best digital marketing KPIs without referring to the positioning of web pages obtained from on-page SEO . There are those who proceed randomly by targeting high-volume keywords but without any real utility. But those who deal with CRO know well that it is not enough.
SEO strategy is needed to first identify the right pages to malaysia phone number list position, then the keywords to attack with the right strategies and finally the SEO KPIs.

ROAS
That is, the return on advertising spend , the return on investment in relation to advertising. This parameter is fundamental because it allows us to evaluate the optimization of campaigns.

For example, if you are working with Google Ads you need to evaluate the maximum optimization of the settings in terms of targeting and creative of the ads . But you also need to take care of the landing pages, the UX. In this way you can increase the probability that each visitor will turn into a potential customer.

Must Read: Improving User Experience

How to Track Digital Marketing KPIs
There are several tools to extract data, obtain the best key performance indicators and work to proceed in terms of CRO. That is, conversion rate optimization.

But to get answers from KPIs, you need to simplify the work of extracting and cleaning data. Software to collect data is not enough: you need a platform that can simplify this process.