Furthermore, keyword optimization is only useful when keyword usage is done strategically. We suggest you use the main keyword in the page title so that Google will push the content to the search listing whenever needed.
You can also use search keywords in header tags to help Google make your keywords visible when a user searches for content.
IV. Click-through rates (CTR)
the number of clicks on an ad by the number of times it has been displayed. For example, if an ad receives 7 clicks and 100 impressions, the CTR rate would be 7%. But how can you increase your CTR rate?
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Of course, the first and most important thing is to offer titles that are well written and seem relatable to the audience. You also need to write a good description, offer a clear and crisp URL (part of technical SEO), improve the page loading time, know how to use upper and lower case in the title, etc.
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V. Conversion Rate Optimization (CRO)
CRO, or Conversion Rate Optimization , is the practice of improving the percentage of users who perform multiple desired activities on a website. This can be anything from adding a product to a wish list or purchasing a specific product.
CRO also has a user-oriented definition, which means that it refers to the measures taken to get more users to opt for your services or products. Simply put, offering a better user experience is directly related to CRO. It is another SEO benchmark that can improve sales.