Here, you add your target keyword to the URL slug; this is easy for crawlers to understand and matches the content of the page.
For example, we’ll look at this URL: s:hrefgoomblogseo-beginner-guide
We can tell that the page is a blog post about on-page SEO basics.
Some good tips for URL structure include:
Avoid putting the year in the URL. You will be able to easily update bahrain mobile database the content without changing the URL. Any page authority or ranking the page has earned will remain intact and the content will remain evergreen. If you do need the date in the URL, remember to redirect when you update to the new year.
Include keywords whenever possible. The URL is a big flashing sign that tells search engines what your page is about. If someone searches for “how to make blueberry pie” and the URL slug on your page is “how to make blueberry pie,” it clearly fits the search intent. The URL clearly states what’s on the page.
Clean up slugs to avoid content duplication. If you have similar URL slugs, Google may have difficulty distinguishing the content of the pages and therefore choose not to serve either page on the SERP. A site audit can help avoid parameter crawling issues on any URLs.
Key Takeaways
SEO can be used for all parts of your online presence, even your URLs. Every bit of on-page optimization can help you in the world of SEO. Remember to be clear about your slug so that users and search engines know exactly what is on your page.