Key Takeaway: Higher Domain Rating correlates with higher rankings on Google’s first page. Therefore, domains have a significant advantage in the SERPs.
One of the most interesting findings from this analysis is that very few pages have backlinks.
In fact, we found that about 95% of pages have no backlinkshe vast majority of pages have zero backlinks
For this ranking factor, we excluded pages with zero backlinks and also analyzed them.
Perhaps unsurprisingly, we found that pages with the most georgia mobile database total backlinks tend to rank highest in Googleop ranking pages have more backlinks than lower ranking page
We also found that the 1 result has, on average, 3.8x more backlinks than results 2-10he number one result in Google has almost 4X more backlinks than-position 2-10
Key Takeaway: While Google continues to add diversity to its algorithm, backlinks appear to remain a key ranking signal.
Comprehensive content, top ranking
Many SEO experts claim that comprehensive content performs best in Google.
In other words: content that covers an entire topic on a single page can be directly or indirectly correlated with rankings.
We decided to test this hypothesis. Specifically, we ran a subset of the full 11.8M URL dataset through the content analysis tool Clearscope.