Like non-skippable video ads, bumper ads can be served pre-roll or mid-roll and can’t be skipped. The only difference is these ads run much shorter, at six seconds a pop. Again, you pay for impressions at CPM.
Youtube bumper ad example
Best for: Raising brand awareness with indonesia telegram screening short, snappy messages. When Google analyzed 300 bumper ads, it found that 90% created a big lift in ad recall.
6. Masthead ads
Masthead ads play at the top of the YouTube homepage on desktop or mobile. These ads are only available by making a reservation with a Google account representative, and you’ll pay for impressions by CPM.
A mocked up version of what a Masthead ad on YouTube looks like
YouTube
Best for: Raising brand awareness on a massive scale, quickly.
Here’s a quick rundown of how you can get set up with YouTube advertising, including setting up a YouTube ad campaign and how to create YouTube ads.