The real wins that teams see with OKRs include:

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Great news: I have the answers for you! This guide digs deep into what OKR is and how it works specifically for sales teams.

What is OKR?
Grove based his methodology on Peter Drucker’s Management by Objectives (MBO) theory. He shared these ideas with John Doerr, who eventually wrote the book Measure What Matters around this same methodology. Today, teams that use Agile or Waterfall for project management often use OKRs to measure what matters and win big.

And best of all—OKRs can be customized to your team.

Some teams use a top-down approach, with nepal telegram data leadership choosing company objectives and key results and then relaying that to their employees. Others do the opposite and go bottom-up. You can even split the difference, with leadership choosing objectives and individual contributors choosing the key results they’ll use to achieve those aims.


Rallying team members around specific desired outcomes
Improving cross-functional collaboration
Boosting employee engagement (and, in turn, improving employee retention rate)
What’s the Difference Between OKRs and KPIs?
KPIs (key performance indicators) are metrics used to track performance. Popular sales KPIs include: