What basic equipment do you need for your online marketing?
The most important thing is, of course, your own website. I recommend a so-called self-hosted WordPress, i.e. a version installed by you or a professional on a server space with a provider of your choice. Trust me: Using WordPress is no harder to learn than using any other "modular system" such as Jimdo, Wix or Wordpress.com - and you have the advantage of being sure that the content really belongs to you.
If you want to know which latvia telegram screening blogging tools I recommend, read the linked post.
The next element of your basic equipment is a newsletter tool . Here it is better to trust a specialized external provider than to send it via your email program.
Then there is the whole area of media . You need a program or a tool for image editing. A layout program for creating flyers or freebies is useful (and no, you can't always do everything with Canva
If you want to create videos, recording and editing software is useful . If you want to make audio recordings (for example for a podcast), you also need a solution for that.
If you want to do webinars , there is of course also a tool specifically for that.
In order to be able to sell your offers, it makes sense to use a payment provider , although the configuration can be quite tricky here too. The pitfalls here are not necessarily in the "technology" but rather in the correct tax settings.