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This guide aims to teach you how to do comprehensive keyword research. Good keyword research allows you to discover the terms, phrases, questions, and answers that are important to your users or customers, and important to achieving your goals, whether it's getting more page views, capturing leads, or selling products and services. Keyword research prepares you to develop effective strategies to improve or expand your content to acquire for a wider variety of terms, ultimately driving more relevant organic traffic to your site.

In this step-by-step guide we will cover:

How to study keywords
How to evaluate keywords
Keyword Ranking
Evaluating Organic Keyword Opportunities
Keyword Research Action Plan
How to review and refine your keyword research

1. How to study keywords
Keyword research for SEO involves gathering all possible henan mobile database variants of keywords that might be relevant to your current site, content, products, services, etc. and/or relevant to your ideal customers or users, but not directly related to your current offerings.

An example of keywords that are interesting to a site's users but are not directly related to a website's products might be keywords related to small business marketing or recruiting when the site you're researching sells small business accounting software. In this case, the small business marketing keywords might not seem relevant to the actual website, but they are relevant to the very people the site is trying to attract.