which may turn out to be a waste of time

[nusaiba125]

How to solve : warm up clients with the help of CRM marketing, sending targeted offers on the pain points of the target audience.

Usually, a letter is sent to 40-50 companies. Feedback depends on the correct definition of the audience's needs: with an accurate hit, out of 40-50 letters, the conversion will be approximately 10-15 meetings and 4 sales. If you slightly missed the offer, then the conversion of 40-50 letters is 4 meetings and one sale.

Therefore, we recommend that you work on the offer netherlands consumer email list together with the sales department.

In our practice, we had experience: when changing the strategy for offering SEO services, we determined that it was most interesting to B2B2C companies, and launched a mailing to the database;


unnamed - 2024-10-14T161504.162.png

Image from the author's archive

"unique" marketing hypotheses, such as free meetings,;
seasonality of business, availability of goods.

How to solve : for example, there are niches where product reservations are made from autumn to the new year. Salespeople need to note this in the CRM system so that marketing can see the limitation and build activities accordingly.

It is also possible to link CRM and 1C, and in case of zero balance or reservation of a product, a reminder will be displayed to the marketing manager that this product should be removed from promotion.