The article answers the questions:
How to promote your company on the internet?
Where to advertise your business website?
How to acquire customers on the Internet?
Contents:
Advertising on social media
Google Advertising
Blog posts and content marketing
Improve navigation and take care of the quality of the mobile version of the site
Discounts, promotions, installments, sales
Advertising on social media

This is an absolute given today. Social media works great both as a place for free advertising and paid advertising. There are many social media. Those where presence is mandatory include, among others, Facebook , Instagram and YouTube . When choosing the right social media for our company, we should choose those that give us the most opportunities to acquire a customer , i.e. a channel that is related to our industry and where as many of our potential customers as possible spend their time .
Facebook Ads
Facebook ad example (source: Facebook)
Google Advertising
If you want to acquire customers on the Internet , advertising on Google will also be a great way to do this .
It is undoubtedly worth taking a closer look at tools such as:
Google Ads;
Google Merchant Center;
Google My Business.
Each of these services has unique features that allow you to promote your business on the Internet . Google Ads is a good choice if you want your website ad to show up in the search engine for a given keyword .
Google Merchant Center, in turn, is a way to display products in the search engine when the Internet user is currently looking for products closely related to the subject of our company , e.g. smartphones or electronics and household appliances.