Unusual Beauty Salon Ideas to Attract Clients

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Happy hours. When implementing such a promotion, announce the upcoming event in social media publics in your city. If the user reposts, he is guaranteed to receive a gift. Thus, when purchasing one service from your salon, the client can take advantage of a 50% discount on the second (an alternative option is to provide the service for free).

As for the announced promotion on social networks, motivate the client with the opportunity to get a classic manicure for free if he gets a haircut at your establishment. This way, you will not at&t email list only attract clients to the beauty salon, but also achieve a viral effect - users will repost your posts to get a discount or a gift.


Reviews from happy clients. Take photos of your salon visitors after a haircut, with a new hairstyle, manicure. Let a satisfied client write a review, then you can post it along with a photo - on your website or in social networks. Your future clients will pay attention to positive reviews as proof that you can provide high-quality services. This way, you will achieve the creation of a trusting relationship between the salon and potential clients.

Photos of clients at an event. For example, a client got a festive manicure or a wedding hairdo. Agree with the visitor to send you a photo from the event as proof that the client was satisfied with the service provided by the salon.

Ask visitors to scan a QR coupon in your salon using a special mobile app. This way, the client will be able to purchase two procedures for the price of one. But what is the benefit for the salon? It will automatically go to the clients' smartphones! Now you will be able to communicate with them, informing them about the promotions in a timely manner. And this means only one thing: the client will come to your salon again.

Discount card in a mobile application. The modern consumer no longer wants to constantly carry a lot of discount cards. This can play into your hands. Just give the client something new - a loyalty program. Being a participant, the visitor will come to you again and again to get a certain service.

The following unpleasant phenomenon often occurs in the salon business: the master quits and takes all his clients with him. This is exactly what can be prevented if you use a loyalty program. It does not matter whether the master took the client or not. In any case, the salon has the opportunity to contact the person via phone. Communicating even with a departed visitor, offering him new services, it is quite possible to attract the client to the beauty salon again.


Discount for birthday people. The old as the world promotion remains effective. Within 5 days from the birthday, the client will be able to receive all salon services with a good discount.

Try to conduct seminars for the fair sex on nail art or on the topic of "Facial skin care in winter". Providing useful information for the visitor, teaching him how to take care of himself, you ensure the attraction of clients to the beauty salon, and also increase your sales of cosmetics.

Calendars with useful tips for women. Another proven method of attracting clients to a beauty salon. Give various organizations (where most of the employees are women) calendars that a potential visitor will want to keep. Involve kindergartens, schools, hospitals, clinics, dental offices, etc.

How to make your calendars stick with your clients for a long time? Put photos of celebrities on them, as well as important recommendations on self-care. These can be tips from stars on how to moisturize your skin in the summer, and so on.