Create pages to target keywords in places where your business does not have a physical presence and that direct users to a single page
Pages created solely to rank for search queries instead of focusing on user needs
Create content for humans, not search engines.
5. Cloaking
Cloaking is a tactic that involves displaying different content or different URLs to users and search engines. It provides different user experiences on each.
This is a clear attempt to rank a page with content created for search engines while directing users to a different place (or something). This is a deceptive practice, which makes it a violation of good search engine practices.
Focus your efforts on designing the best possible experiences for your users, and chances are search engines will like your site too.
6. Paid/Manipulated Links
Link schemes are one of the most common types of Black Hat SEO, and israel mobile database an area where there is often a lot of confusion.
It's common sense for many marketers to write content that works for their users and without hidden text, but generating backlinks is a little more complex.
The bottom line is that links should be earned naturally, especially when you consider them to be editorial votes of confidence from one website to another. Which means you should avoid tactics like:
Paid (sponsored) links that do not contain a rel="nofollow" or rel="sponsored" attribute
Excessive link exchange
Spam comments on the blog
Spam in forums
Large-scale marketing campaigns for articles or guest posting
Automatic link building
Spam directories, bookmarking sites and web 2.0 properties
Global site footers or sidebar links
Links that use exact or commercial anchor text
7. Misused structured data and rich snippets
While structured data can help define entities, actions, and relationships online, a black hat technique is to abuse or misuse this type of markup.
Here are some examples
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