Measuring Success in Telemarketing Outreach Campaigns

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Note: whether you should use emojis in your subject lines or not is a topic of debate among email marketers, our email marketing report indicates that it’s not always the best choice to do so . Don’t get me wrong – using emojis can genuinely help you increase your open rates, but make sure you’re adding them only if they’re relevant and can be of value . Most importantly, don’t overdo it . And if you’re confused about whether you should add emojis to your birthday email subject lines or not, you can just run an ab test to find out .


Open rates of emojis with and without an emoji in the subject algeria email list line . Source: email marketing benchmarks the email starts off with a ‘happy birthday recipient’ message followed by a cute celebratory illustration . It continues with a message of encouragement and congratulates the recipient on making another trip around the sun – super-creative . Withings takes no time to offer the recipient an off coupon as a birthday gift, making him/her feel valued and appreciated . This is followed by the company featuring different products relevant to the recipient’s health, like scamwatch, body cardio, bpm connect, thermo, and sleep .


But it doesn’t even feel promotional . What I love about this email the most is how smartly withings highlights the importance of taking care of oneself while also putting its health-focused products front and center . The brand has done an outstanding job at showcasing that they genuinely care about their customers’ well-being . Forever happy birthday email from forever subject line: happy birthday kiran . Enjoy it . If you’re looking for a simple, sweet, yet effective birthday email example, you need to check out the one rolled out by forever forever is a fashion retailer that offers men’s, women’s, and kids’ clothing and accessories .