What is AI automation?

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In this article, we talk more about AI automation, how it benefits organizations and what its most common applications are in the business world.

AI automation is the integration of AI with the automation of repetitive, rules-based tasks. This combination enriches regular automation by embedding AI capabilities, like the ability to learn and lithuania b2b leads adapt from previous tasks, into the process. It is used in several areas to enhance efficiency such as customer service, manufacturing, supply chain management, e-commerce, quality assurance, product design and more.

Call out card describing AI automation. It reads, AI automation is the integration of AI with the automation of repetitive, rules-based tasks. This combination enriches regular automation by embedding AI capabilities, like the ability to learn and adapt from previous tasks, into the process.
AI automation has revolutionized how brands approach their business and marketing strategies. AI marketing tools automate repetitive tasks with speed and efficiency and enable you to analyze vast amounts of data, such as customer or employee feedback and social conversations, at speed and scale, to surface necessary insights that can be instrumental in improving a business.

Take for example, Sprout’s AI-driven Social Media Listening solution. The tool enables you to analyze social listening data—up to 50,000+ messages a second and up to 600M+ messages a day— so you can automatically sift through billions of data points and get key brand insights within seconds. This enables you to make faster, more impactful decisions that resonate with your target audience and help you meet and exceed customer expectations.

Want to know more? Discover how Sprout can help you harness the power of AI for social media marketing.