Twitter users willingly share messages that are

[sumaiyakhatun29]

At the same time, 100 to 120 characters long. Six factors of success in SMM According to a study by Tata Consultancy Services (TCS), 62% of the most successful SMM retail businesses implement social media marketing campaigns based on their ROI. They calculate the return on investment and achieve positive values ​​for this indicator.


Thanks to this, businesses turn SMM into an effective tool for branding, increasing saudi arabia consumer email list audience reach, expanding the customer base and generating leads. The TCS study identified six key factors for brand success in social media. Considering the data obtained, you can significantly increase the effectiveness of your own SMM campaigns. SMM Dmitry Dementiy Date of publication: 11 Nov 2013 7 minutes 10 385 Almost every business implements marketing campaigns in social networks.


Companies create publics and groups, publish content, attract subscribers in one way or another. However, not all projects measure the ROI of SMM campaigns and their individual components. In fact, they spend resources on various types of activity in social networks without understanding their importance for business and without even trying to do so. In the third quarter of this year, consulting company TCS studied the SMM campaigns of brands operating in Europe, North and Latin America, and the Asia-Pacific region.