Don't expect serious traffic results in a short time In terms

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3. of traffic generation, SMM gives very little. IBM once conducted a study: for a week, traffic and sales sources of about 800 commercial sites were tracked, and as a result, it became clear that during that week, less than one percent of visitors to online store sites came from social networks.


This is not just little, it is very little. The lack of immediate sales through social taiwan email list networks is normal. It takes time for them to come. But at the same time, we must remember that, by and large, business communities in social media are not created to increase direct sales, they are created to expand contacts with the audience.


4. Don’t skimp on investing in building connections with your target audience So, a group in a social network is not an investment in sales, it is an investment in expanding the audience, in creating connections with it. The activity of a brand in social networks can only indirectly affect sales - due to the gradual strengthening of the brand's relationship with its followers, due to the emergence of trust in the company.