And it's true, it doesn't matter how perfect your email design and content is if no one reads it. You need a compelling subject line first and foremost . It will be the key that will determine the success of your campaign.
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Email Marketing Gurus
Jamie Turner of 60 Second Marketer is clear about indonesia phone number sample when and why to send emails as she explained to Databox :
Does sending time matter? “Yes. Studies have shown that people are more likely to read an email newsletter like mine first thing in the morning than in the afternoon . ”
Most common sending time. “Mine is scheduled to deploy in the morning. That said, I have also used a platform that deploys emails at the time they are most likely to be read. The platform uses Artificial Intelligence (AI) to figure out when each individual is likely to open the email . ”
How you choose when to send an email. “In the case of the AI platform, I let the platform figure that out. If I’m not using the AI platform, I test my way to success using my own analytics.”
The key is to know your users. To do this, you need to rely on your own data. Over time, data will help you determine when you get better results and increase the performance of your campaign.
5.- Use your own database
Cindy Chávez explains that “it is necessary to take special care to have a quality and segmented data list. First, for legal reasons and second because the message must always reach those who really care. This way you optimize time and work .”
In addition to optimizing, you will achieve greater success, improve your brand reputation, and achieve better results in your strategy. A big part of achieving good results today is sending content to the right user segments.
6.- Work with auto-responders
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«Almost any online business can benefit from using auto-responders. In fact, your business, with the right campaign, can be built around an auto-responder program . All you need is a product and an effective series of auto-responder messages. You can find a great deal of business in this way .»
As Arturo Marin Villa explains in his ebook Email Marketing, creating automated messages can help you in your strategy.
7.- How to avoid spam
Email Marketing Gurus
The best time to send emails
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