Just take a look at the chart below. According to the research, messages with 25-50 words get 65% more responses, although the tool allows you to write 1900 characters. So you know, less is more! Source: LinkedIn 2) Avoid complex language This tip works for other types of content too, and it makes a huge difference in InMail. Avoid fancy words and remember that the user should make no effort to understand what you mean. Therefore, avoid jargon and be minimalist. Keep in mind that anyone who reads the message needs to understand what you want to convey right away.
Just remember that this conclusion has to do with the clarity of the text and was extracted from tunisia phone number data the research, which took into account the number of syllables, sentences and paragraphs in the messages analyzed. Source: LinkedIn 3) Include personalization As with email, the more personal you manage to be, the more attention your audience will pay. But how do you do this in a sponsored message, sent to multiple users? The answer is segmentation. Advertise by segments, defining the attributes of the audience you want to reach.
creating your ad, such as job title, sector or skills. Thus, you can write a text aimed at professionals in a specific industry, for example, and be more assertive. Source: LinkedIn 4) Give preference to the passive voice This one is curious, but it seems to work. Give up the informative tone, full of information and data, and think about your audience. What do they need? How can you help them? Source: LinkedIn Show that you’re interested in knowing how you can be useful right now, make assumptions about your audience’s pain, and be unpretentious.