Top 10 benefits of salesforce cpq for your business

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Getting a potential customer into your sales process is a big challenge, but getting them to the end of the cycle is even more challenging. To keep their attention, it is essential that they move through each phase at the right speed, which is why you must keep all the steps of the process optimized, including one of the last ones: closing the sale.

At this point, your client should have a quote for the sale, and if you've done a good job throughout the process, it will be perfectly tailored to the client's particularities, will arrive without delays, and will satisfy their expectations. However, before you get this, you may find yourself in a path full of obstacles: outdated price lists and product specifications, errors in customer data, decentralized information that leads to the exchange of numerous emails, time wasted on routine tasks and the human errors that result from them.

With these challenges in mind, Salesforce designed Configure Price Quote (CPQ) software.

What is Salesforce CPQ?
Salesforce CPQ is a native Salesforce tool designed to help mexico whatsapp lead sales teams create more accurate and highly personalized quotes. It provides centralized access to all of your company’s products, services, available pricing, and customer data, enabling a significant increase in productivity.

CPQ is part of the solutions offered by Sales Cloud. It is a software that is characterized by being easy to use and developed with native Salesforce objects, which guarantees data standardization throughout the entire customer life cycle. In addition, thanks to being part of cloud technologies, it is accessible from any device, anywhere.

What is Salesforce CPQ?
The 10 benefits we want to highlight from using Salesforce CPQ
1-Allows automation of configuration, pricing and quote creation processes.

By applying filters and smart rules, Salesforce CPQ automatically ensures that the products you select for a quote are related to and fit your customer's needs. You can also view their prices and even set a discretionary price. Once you've defined your products and prices, you can generate a PDF with all the quote details in just a few clicks.

2-It helps you speed up the creation of quotes.

Once customers reach the negotiation or sale stage, it is essential that the quote is presented to them as soon as possible so as not to lose their attention. Only by correctly configuring this tool will you be able to ensure that the data is ready as soon as you need it and without errors.

3-With Salesforce CPQ you will experience an increase in sales by providing accurate and personalized quotes.

When it comes to a quote, it is very important for the customer to feel that they are receiving special treatment. It will be up to your company to have gathered all the necessary information to allow that quote to be as tailored as possible to the particular needs of the customer. CPQ allows you to easily meet the expectations of your customers by offering them a professional quote free of human error.

4-You will be able to generate contracts and close sales more efficiently.

A quote is a final document, a contract that the client will sign if he agrees. With CPQ you will create an impeccable document. Thanks to the quote templates you can design the format and define different sections that you can reuse in other contracts, such as: the header, the terms and conditions and the signature section. You can even integrate an electronic signature that validates the content of the contract in advance, by your company.

5-Increased productivity of sales representatives.

By automating the quoting process with CPQ, sales reps spend less time creating contracts, allowing them to focus more on attracting potential customers. Plus, guided selling shows all the products and services best suited for each customer, creating opportunities for cross-selling.

6-Automatic management of subscription renewals.

At the close of each sale, an admin can define rules using Salesforce CPQ to track products included in the contract that are subject to the duration of a subscription. This can automatically ensure that customers receive a contract renewal before the subscription ends.

7-A seamless integration with Salesforce CRM that enables increased profitability.

This integration allows for the standardization and optimization of the entire sales cycle from the Attraction stage to the closing of the sale. Data standardization offers all work teams a much more organized view of customers, products, opportunities, contracts, etc. Greater organization has shown a reduction in errors, greater efficiency, and increased revenue.

8-Centralization on a single platform from quote to cash.

Salesforce CPQ, with its Salesforce Billing add-on, allows your company to have control from quote to payment. Once a quote is finalized, the sales representative records it in Salesforce CPQ. Then, using Salesforce Billing, they record this order, proceed to generate the invoice, receive payment, and can recognize revenue.

9-CPQ can be used as a subject matter expert (SME) and contribute to increasing the value of a deal.

Part of a successful negotiation with a customer is identifying what their problems might be and offering them solutions beyond what they are looking for. Salespeople, no matter how well trained, may not have technical product knowledge at the level of an SME. With CPQ, an SME can design rules and create package and price combinations, offering a wide range of options for customers. These would be available to salespeople and make them act like experts at all times.

10-It is a very flexible and easy to use tool.

This encourages rapid assimilation and prompt satisfaction of the company's needs.