increased the number of registrations on the platform by 140%;

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→ Conversion from reading a pop-up to an email — 4%
→ Conversion of a chain of emails from opening to a phone number — 7.7%

In messenger
Compared to the email channel, the popularity of messengers for business is growing rapidly. According to databox , 63% of companies have reduced the number of email newsletters in favor of messengers. This is easy to explain - people use messengers for personal purposes and open messages in this channel more often.

According to Mediascope, in March 2023, Telegram took 5th place among Russian Internet resources in terms of daily audience. More than 40% of the population uses it daily, more than 60% at least once a month.

In the Carrot quest Telegram bot, you can create a mass or trigger mailing. For example, you can remind a client about an unfinished free course or the start of pre-registration for a lesson he was interested in.

An example of reactivation mailings in a Telegram bot
This is what the "Onboarding Course in Psychotherapy" looks like in the Telegram bot of the online service Zigmund.Online. The course offers materials for study: videos, podcasts, guides, and others.
Results:

received an additional 700 new leads through the chatbot;
the cost of one lead was 60 rubles;
automated a special project by creating an “evergreen” funnel.
We have a large map of scenarios for mechanics in the Telegram bot .

Use it to:

collect subscribers to the Telegram bot,
warm them up,
collect applications,
convert leads into sales.
In the mobile application
Push notifications are small pop-up messages that a user sees on a computer or list of spain cell phone number phone screen. According to the Airships Push Notification Benchmark 2021 report, 81% of Android users and 51% of iOS users agree to receive such notifications. The open rate of push notifications reaches 90%, which allows businesses to attract more interested users.

The main purpose of push notifications is to inform subscribers about useful content, news, services and promotions. Push notifications help establish contact with new subscribers and maintain the interest of existing ones and increase traffic to a website or application.

Reactivation push in mobile app
Anti-example of a reactivation push reminder about a missed lesson in a language learning app
Another tool for attracting attention to a mobile application is changing the icon or widget. And again, a counter-example: