SEO and Ads: How to Integrate Paid Campaigns into Your Digital Strategy

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SEO

SEO and Ads: How to Integrate Paid Campaigns into Your Digital Strategy
The way people search for information online is constantly evolving. While SEO was once enough to achieve your goals, today it is increasingly competitive and requires a more sophisticated approach.

Integrating SEO and Google Ads allows you to adapt to new user behaviors and reach a wider and more diverse audience. In this article, we will discover how to best exploit both strategies to achieve successful results.