Campaign with the goal of "Write a message"

[sadiksojib35]

As part of the testing, we decided to change the campaign settings. The afghanistan telegram number database ads were targeted at men and women aged 21 to 30 who live in Moscow and St. Petersburg. As a result, almost 90% of target applications came from Moscow. The remaining targeting at the ad group level matched the settings of the first campaign.

Creatives
For both campaigns, the agency team prepared a number of creatives. They launched tests to identify the most effective combinations of texts and images. This is how they found out that creatives with real photos from tours work better.

Creatives were also adapted to the changing seasons. Creatives for the season allowed us to reduce the cost of a subscriber by 40%.

Creatives "burn out" over time: they become boring to the audience and no longer attract attention. That's why we replace creatives in campaigns every month.

Examples of creatives to attract applications