We are here for you Many things in the world of email marketing change, but one thing doesn't. We're here for you! If you have any questions, concerns or need help, you can always contact us. Our Customer Success Team is here for you 24/7!Email marketing is a strategy used all over the world, both by large companies and multinationals, and by other entities such as SMEs. Unfortunately, however, there is still a tendency to underestimate a parameter that is fundamental for an effective campaign: email deliverability .
The reason why this factor is so important is simple: you hong kong telegram data can write the most interesting and captivating newsletter ever, but if the email is not delivered to the sender, it will never be read. Not to mention that, from February 2024 , the two giants of this sector Gmail and Yahoo, will introduce new regulations to increase spam prevention , risking increasing the probability that your emails end up in spam, if you don't follow the right precautions.
And as a result, your efforts will be totally in vain. This is why it is essential that you understand what email deliverability is based on, how to measure it and, most importantly, how to improve it, so that your email marketing campaigns can give you the best possible results. How to Make a Professional Marketing Campaign How to do email marketing without ending up in spam 20 examples of effective and captivating DEM and Newsletters What is meant by Email Deliverability The deliverability rate (also known as delivery rate or postage rate ) indicates the ability of a message to reach the recipient's mailbox , therefore also including classic secondary folders such as promotions or Social.