Marketing our tracking, sales duplication and white label technology to advertisers, digital and media agencies for the management of their own digital marketing campaigns and affiliate programs.
SGM: At Tradedoubler there are three main factors that have influenced our success over so many years:
A very mature team, professionally speaking. As a Swedish company, we are 100% committed to work-life balance and have zero tolerance for ageism and any type of discrimination. We have a social benefits program called 'Tradedoubler te Cuida', which helps our team remain very stable in a sector, digital marketing, in which turnover is very high.
Technology. We are a 100% technology south korea phone data company with our own technology that we sell to large advertisers (for example, Grupo Barceló) and digital and media agencies so that they can manage their clients' affiliate and digital marketing campaigns.
Innovation: We are developing new lines of business that allow our advertisers to obtain maximum profitability and efficiency from their affiliate programs. For example, we have recently acquired Metapic, an influencer marketing company , Onbaz ( video shopping ) and we are developing our own coupon site (Copacoupona) and our own community of product testers/recommenders (tryforyou).
EMP: Would you dare to say where the future of advertising is headed?
SGM: I don't know because predictions take a long time to come true and sometimes they don't even come true. Personally, I lean towards results-oriented influencer marketing (oriented towards generating sales vs. branding ) and video shopping .
EMP: And what are the main keys to the company's success?
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ayeshshiddika11
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