Set the tone at the beginning of a beautiful story

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Jahangir147
Posts: 104
Joined: Tue Jan 07, 2025 6:06 am

Set the tone at the beginning of a beautiful story

Post by Jahangir147 »

You've probably seen the clickbait headlines that often lead to trashy or largely irrelevant stories:

"A man ate 500 hot dogs. You won't believe what happened next!"

This is a made-up example ( it probably is (I threw up), but you get the idea.

In the subject line of your email, announce the beginning of a captivating story. Readers will only be able to discover the ending by opening the email.

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Most Common and Effective Types of Email Subject Lines

Let's look at some examples and types of email subject lines business owner database that often prove effective among different audiences. You don't have to use all of them, but test several variations to identify what your target customers respond to.

1. Fear of missing the subject line
This email subject line creates a sense of urgency. It suggests that if the consumer doesn't act quickly, they may not benefit from whatever you're offering.

Also known as FOMO, the fear of missing out plays on the very human desire to have and belong. People would rather spend money or time on something they don't enjoy than lose the opportunity to do something they love.
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