Google no longer recommends canonical tags for syndicated content

[samiaseo222]

Google recently changed its recommendation for using canonical links for syndicated content. According to a new paragraph in Google’s help messages, canonical links for syndicated content are now discouraged. Instead, sites that take your content should block indexing of that syndicated content to prevent duplicate content . Google emphasized that syndication partner sites often have significantly different content, which makes it difficult to effectively use canonical links. Google literally writes:

"The canonical link element is not recommended france phone number data for those who want to avoid duplication from syndication partners, as pages are often very different. The most effective solution is to block partners from indexing your content."

Don't use canonical links for syndicated content
Google's previous advice was for those who syndicate your content to use a canonical tag , which would tell Google that the content was copied from your site. The problem is that this didn't always prevent syndicated content from overtaking the original source. Instead, Google recommended either blocking or using a canonical tag , Google wrote at the time: "Publishers who allow others to republish their content can help ensure that their original version performs better in Google by asking those who republish the content to block indexing or use a canonical tag. Google also encourages those who republish material to consider proactively blocking indexing of such content or using a canonical tag so that we can better identify the original content and credit it appropriately." Before that, Google had a special tag that indicated the source of content. No one was using it, so Google stopped supporting it.

Why should you care?
If you have been syndicating content and using the canonical tag to avoid duplication, it seems that Google is now saying that this tag will not serve its purpose. Instead, Google wants you to make sure that you block the page from indexing.