Passive consumption of content is not an option, it is necessary to keep users engaged with the material, to allow them to be a part of it. The streaming platform added a new type of interactive film, Black Mirror: Bandersnatch , which received a lot of criticism and was in the trending topics for weeks, but it was not enough.
After some experiments to explore a new market, Stranger Things, one of its best series, became a video game.
And with this successful move, in September 2021, Netflix bought oman phone number list the video game studio Night School Studio, definitively entering the mobile gaming market.
As for Epic Games...
Meanwhile, Epic Games has just acquired Bandcamp, an independent music platform known for having a more artist-friendly approach than other streaming platforms like Spotify and Deezer.
Despite some criticism from musicians, who see this acquisition as a likely increase in commissions, it may also mean that their music will be heard by more audiences.