It is not enough to find new saudi mobile numbers database leads and customers, you also need to keep them over time. Studying a workflow to reconnect with an inactive customer is essential within a marketing strategy.
Typically, you proceed by sending inactive customers an exclusive offer , even better if personalized based on the type of customer to improve the user experience. To make the message more effective, it is advisable to combine a discount code or a voucher to use for the next purchase, so as to involve the user and lead him to purchase a product that is interesting for him.
Premium content acts as a lead magnet : a lead gets free and exclusive content in exchange for filling out a form. This allows you to structure an email marketing strategy by offering useful content to the user, leading them to more advanced stages of the funnel such as participating in an event or purchasing a product.
Abandoned Cart Email
In the case of e-commerce, we recommend that you structure an automation to recover abandoned carts. In essence, when someone adds one or more items to your cart but does not complete the purchase, you can structure an automation that reminds them to complete the procedure, motivating them to complete the purchase, perhaps by offering a discount code .