Title and meta description for products constitute the basic optimisation for your on-page SEO. Write them as if you’re writing a Google ad for your products. For example, if you’re selling a Samsung Galaxy S8 on your Shopify store, ‘New Samsung Galaxy S8 on sale’ will rank better than ‘phone.’
Header Tags
Header tags, specifically H1, H2, and H3, are essential for search engines and human readers. The H1 tag is the most important, acting as the main title of your page. It should clearly and concisely convey the topic of your content and ideally include your primary keyword.
The article’s H2 and H3 tags let you break up the content into smaller sections to make it look more organised. They make it easier for your readers to navigate your content and locate what they want. For instance, “Key Factors malta phone number list Used in Identifying the Best Yoga Mat” could be the H2 tag, and “Thickness and support” could be the H3 tag. You can improve readability, user-friendliness, and the ranking of your website by using headers correctly.
URL Structure
URL is a link that helps users locate the page on your Shopify Store website. Users and search engines should ideally be able to read and comprehend the URLs. Be sure to pick words that are relevant and full of keywords. You need to be aware that hyphens play a significant role in URLs. They teach search engines how to read the page and improve its usability. Avoid using symbols such as $, #, or @. Keep in mind that users and search engines benefit from URLs that are clear and descriptive.