A blog is essentially an online diary containing text messages, images, etc. This tool can attract search traffic to a site, interest visitors in the products or services offered, and build a subscriber base for email. There are three reasons why you should create your own blog:
If your business is based on selling pharmacy database exclusive products or services, then a blog will make it much easier to tell your audience about the product, its characteristics and benefits.
New content regularly posted on the blog expands the semantic core for thematic and near-thematic search queries. With this, the site will be more successfully promoted on the Internet for additional keys.
An interesting blog can retain an audience on its own. People will subscribe to the newsletter so as not to miss updates.
The subscription form on the blog can be placed in the following places:
Blog Sidebar
Subscription fields are located to the right or left of the main content of the page. They can be continuous, i.e. displayed not only on the main page of the blog, but also on internal ones.
This placement of the subscription form is unobtrusive, but at the same time clearly visible.
Blog Sidebar
Inside the articles
In this case, subscription fields are placed either at the end of the article or in the middle. The latter option is highly undesirable, as it can irritate users. A person who is enthusiastically reading an article will not be happy that the text is interrupted by a subscription form.
Inside the articles
Pop-up window
Pop-up is a pop-up window, the purpose of which is to collect new leads and increase page conversion. For this tool to work effectively, it needs to be set up correctly, attractively designed and have a catchy offer.
Speaking of settings, the pop-up should not appear immediately after the visitor enters the site. The person has not yet familiarized himself with the information and characteristics of the product, and he is already offered to subscribe. Such intrusiveness can cause irritation and a desire to leave the site. When setting up a pop-up window, focus on such data from Yandex.Metrica or Google Analytics as viewing depth, time spent on the site, and bounce rate.