campaign and select the smart

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Therefore, we are going to explain what you should take into account in each of the steps, with special emphasis on those two.

If it is a new Google Ads account, Smart campaigns are the type of campaign that is created by default.

If the account already exists it is not so intuitive and you have to go to create a new campaign.

The first and most interesting thing is that these are usa mobile database campaigns designed for companies with or without a website, with or without a Google My Business listing, with or without a telephone number.

In other words: for all types of companies.

This greatly expands the range of potential advertisers because, in addition to setting the campaign objective to website visits (which has historically been the default option), you can also set the objective to “visits to the physical location” (with the Google My Business listing) or “phone calls” (simply with a phone).