These can be general or specific

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At this point we will have to see how to attract them and, most importantly, how to retain them.

2.- Define the objectives
Once we know who we are, who we compete with and what customer profile we want to attract, we can start to think about feasible objectives for our business.

The most normal thing is that we have a more ambiguous qatar mobile database general objective and several specific ones that help us achieve it.

For example, our overall goal may be to position ourselves as a go-to fast food company for dinner any day of the week.

To do this, we can set the following specific objectives:

Being able to offer a fast service . For example, the customer has to wait less than fifteen minutes.

Work on the image of the premises to attract potential customers.

Attract new customers .

Offer a good offer system to increase sales any day of the week.

3.- Structure actions and deadlines
Once we are clear about what we have and what our objectives are, it is time to plan concrete actions that will allow us to achieve them little by little.

It is important that we group them into different types. I have identified four main lines to implement in a marketing plan for a fast food company.