Our recommendation for your business when using Google Analytics 4

[tasmih1234]

With the new Google Analytics 4, Google is providing website operators with an improved version. The above-mentioned innovations and the switch from Universal Analytics to GA4 are definitely noticeable and require a certain amount of preparation. Google is also still introducing one or two upgrades.

In view of the deactivation of UA Properties, we recommend implementing GA4 as soon as possible or checking automatically created properties.

Implementing an e-commerce setup in GA4 is (in our experience so far) not quite so trivial. Here too, we recommend that you familiarize yourself with the new material right from the start. In our Google Analytics 4 training, we will show you everything you need to know about implementing and using GA4.
Do you need support with your web analytics?

Contact us now
FAQ - Google Analytics 4
Since when has GA4 been around?
Google Analytics 4 was released in a beta version (Google Analytics App + Web Property) in July 2019.

On October 14, 2020, the new Google Analytics was named chile mobile numbers list Google Analytics 4. This was followed on March 16, 2022 by the announcement that Universal Analytics will no longer collect data from July 1, 2023.

How do I recognize Google Analytics 4?
What is a Google Analytics 4 Property?
When will Universal Analytics be shut down?
When should you switch to Google Analytics 4?
How to set up Google Analytics 4?
How does Google Analytics 4 work?
How much does Google Analytics 4 cost?
Where can you find the bounce rate in Google Analytics 4?
How do bounce rate (UA) and interaction rate (GA4) differ from each other?
Why does the dwell time or interaction time decrease in GA4?
How is interaction duration calculated?
Why do visitors decrease after implementing cookie consent tools?
How do I connect GA4 to Search Console?
Where is the conversion rate in GA4?
How can I back up my Universal Analytics data?
Which deviations from Universal Analytics to GA4 are normal/within the limits?
Which reports should I create in GA4?
How do I create my own reports/dashboards and what are best practices?
Can I import historical data from Universal Analytics into Google Analytics 4?
Can I create goals in GA4 and if so, where?
Can prepared reporting structures be imported into other GA4 properties?
Can I customize the channel grouping or create a custom channel grouping like in UA?
How is channel grouping defined in GA4?
To what extent are comparisons between data from Universal Analytics and GA4 possible and/or useful?
Is Google Analytics 4 GDPR compliant? How do I make GA data protection compliant?
Which cookie consent tool is suitable in combination with GA?
How do the attribution models differ between GA4 and Universal Analytics?
How does the data model and the general collection of certain data differ between Universal Analytics and GA4? (e.g. sessions)
What's new in Google Analytics 4? / What features are there in GA4 that were NOT available in Universal Analytics?
Which functions known from Universal Analytics can I NOT map in GA4?
Forecast audiences: Where can I find them and what can I use them for?
Where can I find the most important KPIs in Google Analytics 4?
Users, New Users
The data on users and new users can be found in two ways:

a) Via the homepage, which adapts using machine learning so that frequently accessed reports appear here gradually

b) Reports → Acquisition

Returning users
meetings
number of sessions per user
pages per session
Average session duration
page views
Average time spent per page
bounce rate
dropout rate
entrances
landing pages
Sales volume
conversion rate
Organic Revenue
Average page load time
Do you need support with your web analytics?

Contact us now
You are here: Google Analytics 4 – the overview of the new version of the analysis tool

Recommended Posts

Why is Google Analytics no longer working?
Setting up a Google Analytics 4 (GA4) property – Checklist
2 comments

Jana
August 24, 2023 at 15:54
Thank you for your detailed article, which helped me a lot!
I don't know your source for this passage: "Important: Although GA4 advertises the data-driven attribution model, the dimensions with "First user interaction - ..." and "Session - ..." are still last-click" -> the Google documentation doesn't mention this, what are you referring to here?