Advertising in public places

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This is also a great option for finding clients. What places are meant here? Any public transport (buses, trolleybuses, trams, metro), elevators, mailboxes in the entrances of apartment buildings. Advertisements in such places will certainly be noticed.

For example, more than a million people go down to the subway every day. People see and read advertisements while they are waiting for their train at the station, or already inside the train car on the way to work or home.

Advertising in public places

Source: shutterstock.com

Here it is very important to carefully work out the text of the ad, as well as its appearance. After all, it will be placed among other similar ones, and here it is necessary to be able to stand out. It must certainly be something unique.

Advice: seek help from a good sri lanka email list marketer who understands current trends (he follows the news, knows what is being discussed and joked about, and will be able to apply this when creating your ad). And remember that huge letters of text and eye-catching brightness are not a guarantee of success.

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Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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Online methods of attracting clients
The digital era has opened up endless opportunities for businesses to attract new customers. Online marketing has become an integral part of any successful promotion strategy. Let's talk in more detail about the various methods of attracting customers online.

Context
This is, of course, a great way to find clients for your sales, but keep in mind that it is expensive. In addition, it requires special knowledge and experience. Otherwise, you run the risk of wasting money (due to an illiterate setting up of an advertising campaign, for example). But if you do everything right, the results will come quickly and will please you very much (the same with promotion through social networks).

Contextual advertising is created and launched in Yandex.Direct or Google Ads. Creative messages are prepared for each segment of the target audience, taking into account its characteristics.

It works like this: the user enters their query in the Yandex or Google search bar, and your ad appears in the list of results (and inside it is a link to a website, social network page, etc.). The ad should immediately show that you can easily solve the client's problem.

The customer may be charged for the number of impressions, clicks, or performing a target action (this is your choice). In contextual advertising, a transition or performing such an activity costs several times more than targeting.

On pre-holiday and holiday days, the price increases even more, because passions at the auction heat up (meaning that a large number of advertisers become active).