The top half of the screen contains emotional content

nusaiba125 · Post by **nusaiba125** » Wed Jan 29, 2025 9:03 am

, the bottom half contains rational content, the left half contains content related to the past, and the right half contains content related to the future. This “state of affairs” is familiar to users.

Therefore, the main USP or other important base should be indicated on the left, and the “buy”/“order” button should be in the lower right corner:

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Image from the author's archive

Lifehack : you can add a photo of a person albania consumer email list whose gaze will be directed at the button to draw visitors' attention.

On the second screen , as with the main page, indicate what benefits potential clients will receive from working with you.

Let's say it will be a competent digital strategy that will help you move in the right direction and achieve your goal not “someday”, but in the foreseeable future.

On the third screen, it is worth describing the work scheme step by step.
On the fourth screen, tell us about your business.

Since the services page is visited by users, including those from advertising traffic, who encounter the company for the first time, it is worth briefly telling about yourself and showing profile mini-cases.

The fifth screen is a kind of FAQ, built on a unique selling proposition. For example: "how fast will you deliver?" - "deliver within an hour."
The sixth screen should be filled with tariffs.

It is advisable to list at least three with different prices: this way potential buyers will have a choice, and you will be able to cover segments with different budgets.

Here it is also necessary to describe what additional opportunities and benefits customers will receive from purchasing more expensive tariffs: based on experience, 60% of users choose the average price, 25% - the VIP tariff, and 15% - the economy option.

So indicating tariffs is a kind of life hack for increasing sales.

On the seventh screen you again need to place the application form and footer.

Remember: the capture form should be placed on the right.