How to use this for your own business:

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How to use this for your own business:

Consider which situations would work best for discounts for your business (e.g. new customers, referrals, industry organizations).
Come with a discount number that you’re comfortable with—don’t go to steep and regret it later!
Create a ‘win-win’ discount plan, e.g., bring me a client and $100 off your next order. If you both win, you’ll get more out of the discount plan.
3. Share Your Expertise on YouTube
YouTube is crawling with potential leads who would love to hear your highly-specific domain knowledge.

By creating informative videos that showcase your expertise and business value, you can attract a loyal following (and generate new leads). Seeing your face, hearing your voice, and learning directly from you is a great way to build trust and increase the qualify of your leads as well.

Example: Anyone can do this, even local lawn care specialists. Check finland telegram data out how Fill’s Lawn Care does a fantastic job of generating views and leads through his YouTube Channel. This guy actually lives only 15 minutes from me, maybe I’ll hire him myself!

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Figure out what problems your business solves that lend themselves to video format. For example, makeup tips, vehicle maintenance, or setting up Google ad campaigns could all make good educational videos.
Study some others in your niche and figure out what’s working well. Also, brush up on your video editing skills (or plan on hiring someone to help).
Make videos that teach your customers how to solve problems in your unique way.
Be consistent. It might be slow going at first, but will pay dividends over time.
4. Keep at it with Retargeting Ads
Calling back lost visitors with retargeting ads can be a game-changer. These ads, which target your previous website visitors as they browse elsewhere, keep your brand top-of-mind while offering a call to action that sends them back to your site. It's like saying, "Hey, remember us? We've got what you need."