Optimize your B2B website to be SEO friendly

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Your website is the equivalent of a store that is always open, where visitors can see your products and learn more about your business at any time of the day. Not optimizing your website for search engines like Google or Bing is like opening a physical store in an empty city: no one knows it exists, so no one can benefit from your products or services, no matter how good they are.

Getting your website optimized for SEO is estonia email list like giving your store a prime location on the Internet, which will help it perform at its best.

Some tips to help your website's SEO:

Identify the keywords your ideal customers/buyers are using and then make sure those keywords are strategically placed throughout your webpage, including in your page titles, H1 headings, your meta descriptions, and even your image alt text.
Make sure your page loads quickly ( you can run a speed test here ) and remove or adjust any components that slow down its loading time. Site speed is an important factor in website ranking and positioning. More importantly, a slow loading site can negatively affect your conversion rate.
Avoid duplicate content on your pages. It's bad for search engines, but it's also a bad user experience to read the same thing on multiple pages. Tailor your content to your audience and provide value through your website.