These are queries that people usually

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By it, the user determines whether the item is suitable. The title for the card is built according to a clear structure: Product type. Brand or manufacturer. Model. Distinctive characteristics. Here are some headings that can be made for curtains and tires: Curtains "Chamomile", Roman, 60 × 160 cm, blackout Tires Naikon W356, 205/55, R16, 91W, summer The maximum length of the title is 60 characters.


If there are more, the system will cut off the excess, so a person will not learn the full information about your product at a quick glance. The title of the last card is too long and is not shown in full. The buyer cannot see the height of the curtains and understand whether they will fit To help Yandex Market search algorithms find your products better and offer them to users first, you can add keywords to the title.


enter in search engines. But it’s better not to overdo it with them — remember the character limit. It’s better to add one keyword that relates to the product. For example: for curtains - "blackout roman blinds"; for tires - lebanon telegram data "summer tires R16". You can select keywords using the Yandex Wordstat service . Read about how to optimize content for search engines in one of the sections of the article “ How a new business can reach its target audience ” Let's come up with a description The maximum length of a product description on Yandex Market is 6,000 characters.


This is a lot, but the details play into the seller's hands. The more information about the product the user receives, the higher the probability of a purchase. I recommend composing the description so that it fits into 400-800 characters. Such texts do not look voluminous, so it will be easier for the user to read to the end. Olga Karaim Product Training Manager at Yandex Market Here's what you need to add to your description.