Taking a step back: Why would you?
Posted: Sun Jan 19, 2025 5:04 am
One study tells you how important Twitter is. The next says that you really need to invest heavily in Google+ and finally you get 5 practical tips for the ultimate Facebook update. What should you do with this as a B2B service provider? The answer: it depends entirely on your objective(s).
We have all been living in the 21st century for over a decade. A time that seems to be ruled by technology and in which changes seem to follow each other at an ever faster pace. The number of knowledge workers – professionals for whom knowledge is their greatest asset – has never been so high. At the same time, knowledge is no longer power. After all, a lot of knowledge is stored in databases that are accessible via the internet, whether or not for a fee. This poses a challenge for organizations whose business model is based on (available) knowledge. You no longer make a difference with knowledge. What can you do with it? With a personal vision of knowledge and its interpretation in specific cases.
This means that the 1-on-1 relationship is becoming increasingly important switzerland mobile phone number list in a business context. After all, if you want to help a (potential) customer well, you have to understand his or her needs and situation exactly, quickly find the right knowledge and solve the problem in good consultation. Steven van Belleghem indicates that this is actually very logical for B2B service providers . They know their customer, solve issues together with that customer, feedback comes directly to them and the conversation volume is more limited and therefore also more manageable.
We have all been living in the 21st century for over a decade. A time that seems to be ruled by technology and in which changes seem to follow each other at an ever faster pace. The number of knowledge workers – professionals for whom knowledge is their greatest asset – has never been so high. At the same time, knowledge is no longer power. After all, a lot of knowledge is stored in databases that are accessible via the internet, whether or not for a fee. This poses a challenge for organizations whose business model is based on (available) knowledge. You no longer make a difference with knowledge. What can you do with it? With a personal vision of knowledge and its interpretation in specific cases.
This means that the 1-on-1 relationship is becoming increasingly important switzerland mobile phone number list in a business context. After all, if you want to help a (potential) customer well, you have to understand his or her needs and situation exactly, quickly find the right knowledge and solve the problem in good consultation. Steven van Belleghem indicates that this is actually very logical for B2B service providers . They know their customer, solve issues together with that customer, feedback comes directly to them and the conversation volume is more limited and therefore also more manageable.