Internal ambassadors
Posted: Sat Jan 18, 2025 9:42 am
Concrete guidelines and tips & tricks are important in this phase.
Not every employee is enthusiastic about delving deeply into social media and its applications. Therefore, do not make all sessions mandatory. Instead, make sure that you focus on the internal ambassadors, the enthusiasts. Let these people talk about the training program, give them a platform on the intranet or let them write internal blogs.
They can even play a role in the training program. Let them tell how they use hong kong mobile phone number list the possibilities of social media in their daily work. Depending on the situation, they zoom in on the opportunities or tell that it is important to know the risks. As with any change process, a bottom-up approach with the use of internal ambassadors has a greater chance of success than top-down approaches with mandatory presence.
If you want to know more about internal training policy in the area of social media, Altimeter's research offers more depth, including a checklist. They also offer four components of a social media training trajectory, which are specifically important for larger organizations.
Not every employee is enthusiastic about delving deeply into social media and its applications. Therefore, do not make all sessions mandatory. Instead, make sure that you focus on the internal ambassadors, the enthusiasts. Let these people talk about the training program, give them a platform on the intranet or let them write internal blogs.
They can even play a role in the training program. Let them tell how they use hong kong mobile phone number list the possibilities of social media in their daily work. Depending on the situation, they zoom in on the opportunities or tell that it is important to know the risks. As with any change process, a bottom-up approach with the use of internal ambassadors has a greater chance of success than top-down approaches with mandatory presence.
If you want to know more about internal training policy in the area of social media, Altimeter's research offers more depth, including a checklist. They also offer four components of a social media training trajectory, which are specifically important for larger organizations.