10 keys to creating a successful strategy on Pinterest
Posted: Tue Jan 07, 2025 9:26 am
By Maria Bastero
Content Manager at Marketing4eCommerce
CWith over 460 million monthly active users, Pinterest has become an oasis of creativity and inspiration where people can share and discover ideas, trends, tips, and even products. So, if you use it properly, this platform can be the perfect showcase for your brand, helping you achieve certain goals. By following a correct strategy on Pinterest you can:
Build brand awareness , through stories about your product or business.
Improve engagement , that is, inspire people to save your pins.
Promote traffic to your website .
Convert pinners into potential customers .
Generate sales on the platform itself .
To meet all these goals, we have defined a series of denmark number data guidelines to follow on Pinterest, which will help you create a successful strategy on this social network.
10 keys to a successful Pinterest strategy
1. Create a Pinterest Business profile
Whether you're a brand, a marketer, or a content creator , having a Pinterest Business profile will allow you to get the most out of this platform, achieve meaningful results, and build stronger relationships with your target audience. Creating this type of account is free.
You'll also be able to access additional features like statistics , ad creation, and exclusive Pin formats . Plus, the audience on Pinterest is a public that's really interested in what they're looking for, and therefore, if this is the case, in what you offer.
Pinterest has also integrated multiple shopping features , making it easier for you to sell directly from the platform.
Content Manager at Marketing4eCommerce
CWith over 460 million monthly active users, Pinterest has become an oasis of creativity and inspiration where people can share and discover ideas, trends, tips, and even products. So, if you use it properly, this platform can be the perfect showcase for your brand, helping you achieve certain goals. By following a correct strategy on Pinterest you can:
Build brand awareness , through stories about your product or business.
Improve engagement , that is, inspire people to save your pins.
Promote traffic to your website .
Convert pinners into potential customers .
Generate sales on the platform itself .
To meet all these goals, we have defined a series of denmark number data guidelines to follow on Pinterest, which will help you create a successful strategy on this social network.
10 keys to a successful Pinterest strategy
1. Create a Pinterest Business profile
Whether you're a brand, a marketer, or a content creator , having a Pinterest Business profile will allow you to get the most out of this platform, achieve meaningful results, and build stronger relationships with your target audience. Creating this type of account is free.
You'll also be able to access additional features like statistics , ad creation, and exclusive Pin formats . Plus, the audience on Pinterest is a public that's really interested in what they're looking for, and therefore, if this is the case, in what you offer.
Pinterest has also integrated multiple shopping features , making it easier for you to sell directly from the platform.